What kind of a writer would I be if I never talked about ideas? Well, today’s the day. Ideas have been my stock and trade since my very first day, on my very first job. Actually, even before then. Goes back to my art college days.
Ideas are my life. No, I’m not exaggerating. Think about it. To put it bluntly, a creative person without an idea isn’t a creative person. That’s the beginning and end of it. Without an ‘idea’ I’ve got nothing to say. Or do. Or sell. That’s my reality.
The scary part of it is, though, if you ask any of us how we come up with ideas, for the most part I think you’ll get the same answer from everyone. “I don’t know”. There’s no formula. No mathematical equation. No template.
No switch you can turn on and off. No phone number to call. No idea therapist. No magic button. No swami. No genie in a bottle. No idea fairy. No idea swap shop. No iPhone App. Not even a recipe. There is no quarter cup of this, no pinch of that.
We just can. Until we can’t. God forbid.
So we all live in fear of the day (which will hopefully never come, but could) when there are no more Continue reading