Busy, busy …

While it was certainly tempting to crawl into a well-heated cave and hibernate until Spring during our recent deep freeze I was, instead, taking advantage of some of the many things Toronto has to offer.

Yes, with the exception of only a few breathtakingly cold days cocooned at home, wrapped in a blanket, I bundled up in multiple layers of sweaters, scarves, hats, gloves and down-filled coats, braved the sub-zero temperatures and enjoyed some great films and an assortment of terrific breakfasts, lunches and dinners with family, friends and former colleagues (some of whom I haven’t seen in years and years). And Continue reading

Day 115. The Sequel

Hello there.  It’s me again.  And yes, I decided that I still had too much ‘creative thinking’ on my mind (no pun intended), to switch topics and write about something completely different today.  Hope you’re okay with that.

So yesterday I talked about a lot of ways non-creative people are still creative.  See, it’s not an oxymoron. But I did confine the conversation to those of us who work in ad agencies, an industry perceived as being ‘creative’ anyway.  And because I think it’s important for you to know that I am a firm believer in the fact that creativity can, and should, and does, exist outside of ‘creative’ businesses, I’m approaching the idea from a different perspective, today.

At its very simplest, it’s called out of the box thinking.  Being willing to turn a problem, or a tough challenge, on its ear, looking at it from a different angle, through a different lens.

Being willing, regardless of what you do for a living, to sweep aside the status quo and embrace new ideas.  Different ideas.  Unconventional ideas for your industry.  Client-centric ideas.  Revolutionary ideas. Never-before-considered or tried ideas.  Regardless of whether you work in the private or public sectors.  Regardless of Continue reading