To be honest, I don’t know how effective advertising on social media is, or isn’t. I don’t know if it builds brands as effectively as television advertising does. Or anything else, for that matter. Personally, I don’t think so; but truthfully, I haven’t a clue. I don’t know if ‘liking’ a fan page equates to either sales or brand loyalty. My guess is, no, it does not, at least not in most cases. But in all honesty, I have no idea.
Does having thousands and thousands of Twitter followers mean the network won’t cancel your show? Doubt it. But, really, how would I know? Will any of my blogs ever attract enough advertising to earn me a living? Probably not, but some do; and I suppose it could happen.
Will shares in Facebook ever be a good investment? I haven’t the foggiest. Ask Warren Buffett what he thinks. But here’s what I do know:
I love that, through Facebook, I reconnected with a woman I worked with, in my very first job. She was a seasoned pro back then, and she kindly, and generously, took me under her wing and showed me the ropes. When I left after a year she was still there. We met