What an absolute crock …

I’ve spent my entire career in advertising, as a writer and creative director. So if anyone can’t stand ads that are all bumpf and advertisers who talk to themselves it’s me. But in the case of this particular ad, which appeared on the back page of the Business Section in last Sunday’s New York Times (following lyft’s IPO last Friday), it’s even worse than that.

This time it’s personal.

After resisting ride-hailing companies, which is what lyft, Uber and some others are, I finally caved in. My Continue reading

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A touching reminder of what really matters …

It was cold last Friday and extremely windy so I wimped out. Truth be told I was also lazy, so I took a Lyft where I was going. Lyft, in case you don’t know, is a ride-sharing company like Uber.

The minute I got into the car before I’d even settled myself enough to close the door, the driver told me that mine was his favourite apartment building in Toronto. He then immediately went on to tell me it was because of our doorman.

Further explaining, he told me that 20-odd years ago he was a newcomer to Canada, an immigrant who Continue reading

It’s official …

Don’t know about you, but I’m really loving the fact that citizens and resistance CEOs (in ever increasing numbers) in the U.S. are standing up to Donald Trump, calling him out, defying him and fighting back. And it doesn’t look like they have any plans to give up any time soon.

I see Facebook posts everyday, where phone numbers and email addresses for members of congress are given out, with requests to contact them, voice opinions, disagree with cabinet choices, policies and the direction the country is headed. And it’s happening — a lot and often.

And I’m thrilled that Howard Schultz (Starbucks) announced, in the wake of Trump’s travel ban, that they  Continue reading